A Business Central partner can add Excel-native reporting to every implementation and earn 25% recurring margin on it from the first paying customer, without buying licences, pre-financing anything or taking on support. That is how the Exsion365 partner model works: the customer installs Exsion Reporting from AppSource, Exsion builds the first report with them and handles support, the customer pays Exsion directly, and the partner receives 25% of that fee every month for as long as the customer stays. In this post, Thomas Werkhoven, Director of Exsion365, explains why we chose this model and what it delivers for you as a partner.
You know the feeling. You lose deals because customers want better reporting than you can deliver out of the box. Or you win them, but first have to purchase and pre-finance licences, with the risk and administration that comes with it. Exsion365 flips that model: margin from day one, no licences on your books, no support on your plate.
You lose deals because customers expect more from reporting than what Business Central offers out of the box. They want fast, flexible insight without depending on IT. Power BI is right for dashboards but too heavy for daily ad hoc reporting. Building it yourself takes too much time. Other tools have to be purchased, implemented and supported first. That is exactly why Exsion365 works differently.
Exsion Reporting works in Excel and pulls live data from Business Central tables such as G/L Entry (17) and Customer Ledger Entry (21), so finance gets instant visibility without IT help. It inherits the user's Business Central permissions, so there is nothing for you to configure on the security side. And you can offer it without it costing you anything.
As a partner you do not just want a good reporting solution. You want zero hassle. That is why we have kept the business model simple. You do not purchase anything, pre-finance anything or carry inventory.
When your customer activates the Exsion Reporting trial licence, we start providing support. We build your customer's first report together with them, at no charge, and the customer starts saving time from day one. Only 60 days after that first report is created does the licence start. The customer pays Exsion directly. You receive 25% margin every month. Customer cancels? The licence stops immediately, and so does your exposure, because there was none.
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Aspect | Classic resale model | Exsion365 partner model
Licence purchase | Partner buys and pre-finances | None, customer pays Exsion directly
Implementation | Partner consultants, billed hours | 5 minute install from AppSource, first report built by Exsion
Support | Partner first line | Exsion, directly with the customer
Margin | One-off on the sale, then services | 25% recurring, every month
Risk if the customer cancels | Unused licences on the books | None, the licence simply stops
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You do not need to write investment proposals or build break-even scenarios. You add Exsion to your portfolio and start earning from the first paying customer.
The arithmetic is easy to check. A customer with ten Exsion Reporting users pays Exsion a monthly fee that is public on our pricing page; a quarter of that fee lands with you every month, for years, from a conversation that took five minutes. Twenty such customers and the margin covers a consultant's salary without that consultant logging a single hour on reporting tickets. Compare that with the classic resale model, where the same twenty customers would have meant twenty licence purchases on your books and twenty first-line support queues.
Take 4PS, one of our most successful partners. They offer Exsion Reporting with their Business Central implementations for construction companies. Their customers often start the same day. Support comes to us, not to them. They earn monthly without deploying consultants: pure margin, without logging hours.
Arnold van der Werf, License Specialist at 4PS: "Exsion 365 helps our customers quickly extract and analyze data without complicated processes. Users simply keep working in Excel."
Partners tell us they sell Exsion more easily than other reporting tools because customers immediately get it. The demo is the product: rebuild one of the controller's month-end reports on live data, refresh it, and the conversation changes. How to handle the "can we export to Excel?" moment in a demo is covered in Your customer wants Excel, you want margin.
Onboarding takes five minutes. Your customer installs the Excel add-in from AppSource through Business Central's Extension Management, connects it to their environment and can start immediately. No training, no manuals, no hours-long sessions.
We handle support. Updates happen automatically through AppSource. Technical questions go straight to our support team. Your team stays available for acquisition and strategic customer conversations. Your customers are happy because they see results the same week. You are happy because there is no work in it for you.
There is a retention effect as well. A finance team that refreshes live Business Central data every morning in Excel has one less reason to look at another ERP. Reporting frustration is one of the most common triggers for a system change; removing it protects the implementation you already sold. The wider case for partners is in The partner paradox: more BC customers, same team size.
This model only works if your customer succeeds with Exsion Reporting. Our interests are aligned. We do not earn from inventory or from licences that sit unused. We only earn when your customer sees value every month, and so do you.
I experienced the other side myself as a controller at Van Wijnen. I wanted reporting that worked quickly, without depending on IT or on a vendor who first made me buy licences. I wanted to save other controllers that frustration. That experience is now woven into how Exsion365 works with partners.
Want to know what Exsion delivers for your margin and workload? Schedule a quick call. Five minutes is enough to understand the model. The partner programme is described on our partners page, and public pricing is on the pricing page.
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How much margin does a Business Central partner earn on Exsion Reporting? | 25% of the licence fee, recurring every month for as long as the customer stays. The customer pays Exsion directly.
Does the partner have to buy or pre-finance licences? | No. There is no licence stock, no pre-financing and no inventory. The partner introduces the customer; Exsion handles the licence.
When does the customer start paying? | The licence starts 60 days after the first report is created. Before that, Exsion builds the first report with the customer at no charge.
Who handles support and updates? | Exsion does. Technical questions go to the Exsion support team and updates are delivered automatically through AppSource.
How long does onboarding take for the customer? | About five minutes to install the add-in from AppSource and connect it to Business Central. The first report is usually built the same day.
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